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STORIES HIGHLIGHTS

Self-Service

STORIES HIGHLIGHTS

Working Lives

26 results

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Royal occasions

Look back at long tradition of celebrations of royal occasions by Sainsbury’s stores.

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Spring Clean

... Own Label style

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Recipes for Success

The Sainsbury Archive is a treasure trove of recipes dating from the early 20th century to the present day. Whet your appetite with this overview!

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Freezing Cold?

A look back at the history of frozen foods

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Christmas Lunch

A quick look at what a vintage Christmas lunch would have looked like.

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Festive menu

For the upcoming festive season we trawled through materials old and new offering you some ultimate Christmas favourites and inspiration for your menu that most certainly will not disappoint.

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Just Desserts

A selection of classic pudding packaging

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Breakfast of Champions

A quick look at some of the Own Label breakfast items

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Halloween Feast

A collection of recipes for you to create a vintage Halloween meal

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Carriers of History

Discover how the items customers carry their Sainsbury’s shopping in have changed over the years, from 19th-century paper egg bags to the modern 'bag for life'.

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Life's a Picnic

Selected packaging that we'd like to take with us when eating al fresco

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Summer

I scream, you scream we all scream for ice cream

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Store Highlight: Guildford

On 16th November 1906, Sainsbury's opened its store at 148 Guildford High Street.

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Quick Change

The impact of Decimalisation on Sainsbury’s

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Fairy Tale Tea Cards

At the beginning of the 20th century Sainsbury’s gave out collectible cards to promote its new range of teas. Find out more about this colourful and charming part of our collection.

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Christmas Pudding

Christmas lunch isn't over until we've had at least one serving of the stodgy, spiced pudding, laden with butter and suet, that is Christmas pudding - our favourite festive dessert. But how much do we know about it and how has the recipe changed over time?

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Household Goods

Nowadays Sainsbury’s sells lots of non-food products but for much of its history it focussed almost exclusively on groceries. The earliest exceptions were 'household goods', an offering which has changed significantly over time.

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Easter Advertising

Egg-xamine archive material showing how Easter at Sainsbury’s has changed over the last hundred years.

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A Brief History of Wine

Sainsbury’s began selling own-brand wines in the 1960s. Enjoy a few digitised items from our collection charting the rise of this important department.

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We're Gonna Party Like it's 1979

It’s party time at Sainsbury Archive